JCPenney’s Commitment to
Inclusion & Diversity

JCPenney recognizes that our long-term success depends on our ability to leverage the unique skills of our diverse workforce. That’s why diversity and inclusion is integral to how we conduct our business.

At JCPenney, we see diversity as the unique talents that Associates bring to our business; and inclusion as the environment we create to engage individuals.JCPenney recognizes that our Associates are our greatest strength, and we embrace the diverse points of view that they contribute to our business.

JCPenney’s commitment to inclusion and diversity is one way of bringing “Every Day Matters” to our Associates, customers and the communities we serve.


Associate Engagement

JCPenney is creating a culture where all individuals have an opportunity to contribute. Learn More

Customer Engagement

JCPenney inspires customers with services and merchandise to create strong, loyal relationships. Learn More

Community Involvement

JCPenney collaborates with organizations that support communities. Learn More

Supplier Diversity

Sustaining a strong supplier base requires building relationships with suppliers we trust. Our Supplier Diversity program is integral to our business success. Learn More

View Diversity Recognition

JCPenney Awards College Scholarships to Deserving Latino Students at Univision's 7th Annual Premios Juventud

During the exciting 7th annual Premios Juventud youth awards show on Univision, JCPenney once again honored three Hispanic high school graduates for their excellence in the arts, academics and sports and awarded them each a $15,000 college scholarship. JCPenney also gifted the scholarship winners with a complete makeover experience at a local JCPenney store.

"At every level, we recognize the value that diverse perspectives bring to JCPenney. Inclusion and diversity are advantages that allow us to grow our business through our Associates. By embracing these principles, we are building a culture that encourages teamwork, innovation and exceptional performance. This will establish JCPenney as a growth leader in the
retail industry."

Myron E. (Mike) Ullman, III
Chairman of the Board and CEO
J. C. Penney Company, Inc.